SEO report of morfashoppingpark.com

Morfa Shopping Park – High street retailers and restaurants in ...

morfashoppingpark.com/

High street retailers and restaurants in Swansea, South West Wales


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : morfashoppingpark.com/

Character length : 22

Title
Morfa Shopping Park – High street retailers and restaurants in Swansea, South West Wales
Description
High street retailers and restaurants in Swansea, South West Wales
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Morfa Shopping Park – High street retailers and restaurants in Swansea, South West Wales

Character length : 88

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 9%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
0614100
Heading structure in the source code
  • <H2> Skip links
  • <H2> Header Right
  • <H2> Main navigation
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> Free parking
  • <H3> Opening times
  • <H3> Who, what & where
  • <H2> Latest Offers
  • <H2> Latest News
  • <H4> General Information
  • <H3> Keep it Social
  • <H3> Instagram
  • <H3> Facebook
  • <H2> Footer
  • <H3> Contact Us
  • <H3> Opening Hours
  • <H3> Sign Up
Word cloud
  • offers9
  • stores7
  • times6
  • opening6
  • information6
  • parking6
  • all5
  • park5
  • please4
  • skip4
  • match4
  • latest4
  • news4
  • morfa4
  • view4
  • hours3
  • free3
  • shopping3
  • bays3
  • follow3
  • store3
  • visit3
  • home3
  • miss2
  • know2
  • general2
  • need2
  • glance2
  • restrictions2
  • sat2
  • sign2
  • sun2
  • mon2
  • thu2
  • individual2
  • vary2
  • apply2
  • next2
  • thursday2
  • january2
  • directions2
  • day2
  • navigation2
  • footer2
Keyword matrix
wordtitledescriptionsheading
offers
stores
times
opening
information
parking
Two Word cloud
  • information offers2
  • opening hours2
  • home information2
  • apply next2
  • view all2
  • opening times2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 3 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
2.60
Flesch Reading Ease
83.80
Coleman Liau Index
9.60
Automated Readability Index (ARI)
1.00
Dale–Chall Readability
5.10
SMOG Index
7.30
Spache Readibility
5.00
Number of letters
1783
Number of words
412
Number of sentences
101
Average words per sentences
4
Number of syllables
579
Syllables in words
578
Average syllables in words
1.41
Number of words in first three syllables
51
Percentage of word / syllables
12.38
Words not in Dale-Chall easy-word list
129
Words not in Spache easy-word list
88

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,223 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
42
Number of source domains
5
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://morfashoppingpark.com/.. /jquery.js?ver=1.12.4
  • http://morfashoppingpark.com/.. /jquery-migrate.js?ver=1.4.1
  • http://morfashoppingpark.com/.. /main.js
List of render blocking css files
  • http://morfashoppingpark.com/.. /style.css?ver=1510234540
  • http://morfashoppingpark.com/.. /public.css?ver=1.9.1.1
  • http://morfashoppingpark.com/.. /main.css
  • https://fonts.googleapis.com/css?family=Varela+Round
  • http://morfashoppingpark.com/.. /animate.css
  • http://morfashoppingpark.com/.. /hover.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://morfashoppingpark.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://morfashoppingpark.com/wp-includes/js/jquery/jquery-migrate.js?ver=1.4.1
  • http://morfashoppingpark.com/wp-content/themes/morfa/extensions/ajax-posts/assets/js/main.js
  • http://morfashoppingpark.com/wp-content/themes/genesis/lib/js/skip-links.js
  • http://morfashoppingpark.com/wp-includes/js/hoverIntent.js?ver=1.8.1
  • http://morfashoppingpark.com/wp-content/themes/genesis/lib/js/menu/superfish.js?ver=1.7.5
  • http://morfashoppingpark.com/wp-content/themes/genesis/lib/js/menu/superfish.args.js?ver=2.4.2
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/wow.min.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/vendor/matchHeight/dist/jquery.matchHeight.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/featherlight.min.js?ver=1.1
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/vendor/counterup/jquery.counterup.min.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/vendor/Tweetie/tweetie.min.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/vendor/instafeed.js/instafeed.min.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/owl.carousel.min.js?ver=1.0.0
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/owl-settings.js?ver=1.0.0
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/plugins.min.js
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/js/main.min.js
  • http://morfashoppingpark.com/wp-includes/js/wp-embed.js
File size of all javascript files combined
390.16KB
Javascript minifying
You can save 19KB (44% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://morfashoppingpark.com/wp-content/themes/morfa/style.css?ver=1493128281
  • http://morfashoppingpark.com/wp-content/themes/morfa/extensions/ajax-posts/assets/css/main.css
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/styles/animate.css
  • http://morfashoppingpark.com/wp-content/themes/morfa/assets/styles/hover.css
File size of all css files combined
137.62KB
CSS minifying
You can save 13.4KB (18% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
26.52KB
Gzip compression
Error! By using Gzip you can save 92.4KB (66% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
29
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://morfashoppingpark.com/.. /logo-alt.pngExpiry time is not specified
http://morfashoppingpark.com/.. /logo.pngExpiry time is not specified
http://morfashoppingpark.com/.. /main.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /plugins.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /tweetie.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /jquery.counterup.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /instafeed.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /jquery.matchHeight.jsExpiry time is not specified
http://morfashoppingpark.com/.. /wow.min.jsExpiry time is not specified
http://morfashoppingpark.com/.. /animate.cssExpiry time is not specified
http://morfashoppingpark.com/.. /hover.cssExpiry time is not specified
http://morfashoppingpark.com/.. /main.cssExpiry time is not specified
http://morfashoppingpark.com/.. /main.jsExpiry time is not specified
http://morfashoppingpark.com/wp-content/uploads/Camera-580x375.jpgExpiry time is not specified
http://morfashoppingpark.com/wp-content/uploads/Camera.jpgExpiry time is not specified
http://morfashoppingpark.com/wp-content/uploads/Couple_shopping.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /Free-Parking-580x315.pngExpiry time is not specified
http://morfashoppingpark.com/wp-content/uploads/Free_Parking.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /Morfa_logos_2-09.38.44.jpgExpiry time is not specified
http://morfashoppingpark.com/wp-content/uploads/Shopping.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /fb-placeholder-300x300.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /general-information-580x375.pngExpiry time is not specified
http://morfashoppingpark.com/.. /ig-placeholder-300x300.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /latest-news-580x375.jpgExpiry time is not specified
http://morfashoppingpark.com/.. /opening-times-580x315.pngExpiry time is not specified
http://morfashoppingpark.com/wp-includes/js/wp-embed.jsExpiry time is not specified
http://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.jsExpiry time is not specified

 Speed test – Images

File size of all images combined
2.30MB
Image optimisation
You can save 83.2KB (25% compression) by optimising the images below:

 Website security

IP
209.124.66.12
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : Header Right, ( 38px from top )
  • H2 : Main navigation, ( 38px from top )
  • H3 : Fashion, Electronics, DIY and much more. There's something for everyone. , ( 203px from top )
  • H3 : Don't miss a trick - find all the latest store offers before you visit. , ( 203px from top )
  • H3 : Welcome to Morfa. Swansea's Premier Shopping Park. , ( 203px from top )
  • H3 : Shopping, a great choice of food & coffee and FREE parking. What’s not to like? , ( 203px from top )
  • H3 : Fashion, Electronics, DIY and much more. There's something for everyone. , ( 203px from top )
  • H3 : Don't miss a trick - find all the latest store offers before you visit. , ( 203px from top )
  • H3 : Welcome to Morfa. Swansea's Premier Shopping Park. , ( 203px from top )
  • H3 : Shopping, a great choice of food & coffee and FREE parking. What’s not to like? , ( 203px from top )
  • H3 : Free parking, ( 648px from top )
  • H3 : Opening times, ( 1092px from top )
  • H3 : Who, what & where, ( 1368px from top )

 Typos

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